$100m money models by Alex Hormozi

This book will show you the art of getting more customers to spend more money faster.

If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have rivals, this book will help you beat them. If you have monetary goals, this book will help you achieve them. I can show you how to accelerate cash flow in a business  in other words, get more customers to spend more money in less time (over & over again). I know because it’s all I’ve done in my adult career. A little more about the book if you want that… A Money Model is a deliberate sequence of offers. It’s what you offer, when you offer, and how you offer it to make as much money as you can as fast as you can. Ideally, to make enough money from one customer to get and service at least two more customers in less than thirty days. And it rarely looks clean, but I break $100M Money Models into three stages:

Stage I: Get Cash

Attraction Offers get more customers for less

Stage II: Get More Cash

Upsell & Downsell Offers make more money from them faster

Stage III: Get The Most Cash

Continuity Offers maximize their total money spent In real life, it happens like this… First, I get customers reliably.

Then, I make sure they pay for themselves reliably.

Then, I make sure they pay for other customers reliably.

Then, I start maximizing each customer’s long-term value.